In today’s fast-paced world, the emphasis on making an impact can be overwhelming. We often prioritise actions that promise significant change and widespread influence, pursuing grand visions of transforming cities and nations. But does this truly align with a Biblical perspective? Should our focus be solely on the bigger picture, or is there something more fundamental that we must consider? In our persuit of success have actually forgotten to love the one who God has placed before us to help?

Because of the pursuit of impact, we often neglect the second greatest commandment: “You shall love your neighbour as yourself” (Matthew 22:39, Mark 12:31, Luke 10:27). This commandment isn’t just about loving the abstract concept of a “neighbour”; it’s about loving the actual people in our lives.

The parable of the Good Samaritan (Luke 10:25-37) powerfully illustrates this point. A priest and a Levite—figures of religious authority—pass by a wounded man. They, of all people, should have offered aid, yet they rushed past. Reflecting on this, I’ve asked God how I can better embody His love and be a force for change in my community. The Spirit prompted me to begin with those closest to me—my family, friends, and colleagues. I realised I wasn’t loving them as I ought, overlooking their needs for compassion and, ultimately, salvation.

Perhaps the priest and the Levite were preoccupied, hurrying to fulfil their religious duties. They might have been late for the evening sacrifice. Thoughts such as “It’s not my responsibility,” “I’m too busy doing God’s work,” or “I have a higher calling” may have occupied their minds. Engrossed in their schedules and ambitions, they overlooked a divine opportunity for ministry right before them.

We live in an age of unprecedented busyness, characterised by short attention spans and rampant self-centredness. The question is: in your quest for impact—whether in your job, mission, or other commitments—have you, too, overlooked those you are meant to help? Jesus’ parable of the sheep and the goats (Matthew 25:31-46) reminds us that those welcomed into His kingdom are those who clothed, fed and comforted the needy. Their worthiness was not based on grand achievements, but on their willingness to serve the vulnerable, the “least of these”. “Truely I tell you, whatever you did for one of the least of these brother and sisters of mine, you did for me” (Matthew 25:40).

Stop and look around you. Where are the broken people in your immediate sphere of influence? Pour the grace of Jesus, which you receive daily, upon them. Share what you have, remembering, “Freely you have received; freely give” (Matthew 10:8). Focus on loving the person before you rather than being so busy that you walk past your hurting neighbour. Don’t allow the pursuit of “big” things to blind you to the power of small acts of love. True impact often begins with the person right in front of you.